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G-Shock

Camo

Camo patterns have been a quintessential part of streetwear since the beginning. G-Shock launched a series of camo patterned watches, and to celebrate the intersection of durability and street fashion, both staples of G-Shock, we created this short film. The streets of downtown LA come alive and bleed fashion and cool in the form of animated camo patterns contagiously cover the world with cool.

Design

Logos

Poster Art